The lyrics describe a cycle of consumerism and manipulation, where individuals are persuaded to buy useless items, face financial struggles, and are then blamed for their situation using the power of persuasion.

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Meaning of "Power Of Persuasion" by ABC


The lyrics of "Power Of Persuasion" by ABC highlight the influence of consumer culture and societal expectations on individuals. The verses paint a picture of spending on frivolous items like hula-hoops and toys, leading to financial struggles and debt. The repetition of "power of persuasion" emphasizes how individuals are manipulated by external forces, be it advertising or societal pressure, to conform to certain standards of success and happiness. The references to being blamed and betrayed suggest a sense of disillusionment with systems that promise fulfillment but leave individuals feeling empty and inadequate. The closing lines about selling snow to an Eskimo and creating a playdough skyline further emphasize the artificiality and deceit associated with persuasion in modern society. Overall, the song serves as a critique of materialism, manipulation, and the ways in which individuals are led astray by external influences.