Meaning of "Keep It 100" by Bun B

In "Keep It 100", Bun B delves into the theme of authenticity and staying true to oneself in the face of fakeness and deceit. He takes pride in being an underground king and representing UGK, showcasing his commitment to his roots and the legacy left by Pimp C. By expressing disdain for artists who perpetrate a false image through their lyrics, Bun B aims to dissect the importance of staying real in an industry full of facades. He challenges those who talk the talk but fail to walk the walk, highlighting the discrepancy between their words and actions. Bun B's message is a call for genuine self-expression and a rejection of the superficiality often found in the music industry. Through his lyrics, he asserts his identity as a straight-shooter, unafraid to call out those who lack the authenticity he values. Ultimately, "Keep It 100" serves as a reminder to remain true to oneself and uphold genuine values, despite the temptations of falsehood and pretense.