Meaning of "Adversity" by Subhumans

"Adversity" by Subhumans delves into the theme of societal conditioning and the manipulation of individuals by consumerist culture and mainstream advertising. The lyrics depict a world where people are bombarded with messages that dictate what they should look like, what they should buy, and how they should behave, resulting in a lack of personal agency and critical thinking. The song critiques the objectification of women, the glorification of material possessions, and the suppression of working-class revolution and unity. By satirizing the triviality and shallowness of advertisements, the song underscores the toxic influence of consumer culture on individual identities and society as a whole. Ultimately, "Adversity" serves as a biting commentary on the dehumanizing effects of capitalism and the urgent need for societal change to break free from the cycle of mindless consumption and conformity.